Eazi-Grip target premier class.
Having established its reputation in British Superbikes, Eazi-Grip is targeting the world’s premier race class, MotoGP, as well as Moto 2, Moto 3 and WSB.
The Leyland-based company provided tank pads for all the leading teams in BSB last year and was proud that its product helped Australian Josh Brookes lift the championship title, according to Malcolm Brassington.
Brassington said Eazi-Grip was developing a new silicon tank grip specifically f…or the higher braking forces of MotoGP and its European stockists were pressing to set up sponsorship agreements at the highest level.
Eazi-Grip had another reason for taking space in the UK Pavilion at Milan – it was the world launch of its new stone chip protection product. Eazi-Guard is made of polyurethane, and Brassington and colleagues Andy Sherlock and Joe Walton were teaming up to demonstrate the strength of the film, as our picture shows (see below).
Having used social media to alert his 18 distributors – in the UK, Australia, the US, Japan and the Far East, the Middle East and Europe, which average 500 dealers, with 3000 retailers in Japan – Brassington reported “plenty of interest” in Eazi-Guard, with 15 to 20 enquiries from potential new customers.
“Eazi-Guard is virtually invisible when applied to the bike,” said Brassington. “We have 30 bike-specific kits, which will expand to 120 by the summer.
“It’s also available in a universal kit that the customer can cut to shape themselves or fit around panniers, to chassis rails or to the swing-arm.”
The universal kit costs from £47.99 and bike specific packages start at £49.99.
Eazi-Grip tank pads start at £17.99, with sheets starting at £22.99 and bike specific grips at £25.99.
Brassington was able to use his visit to Milan to measure up five or six new bike models to allow the manufacture of his products.